Beware of Holiday Rip-Offs (Make money from home)
Beware of Holiday Rip-Offs
By KEVIN G. DEMARRAIS You can argue about where Black Friday ranked among the busiest shopping days of the year or whether Cyber Monday (this Monday) will be the biggest day for online shopping.
Nielsen BuzzMetrics to Track Online Buzz Around 2007 Super Bowl Ads
Do marketers who advertise in the Super Bowl benefit from an "echo effect" of online buzz? If not, are they getting their full money's worth against nearly $2.5 million per thirty-second advertisement? What if the buzz is negative or hostile?
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